Kiosks and 82” Back Projected Thru-Touch Window Display
Goal:
To showcase BC Hydro Power Smart initiatives and Sears energy saving products and the new Energy Savings Calculator
Solution:
Thermal printers allow consumers to print in-store coupons to be redeemed immediately at Sears. BC Hydro coupons and rebate offers right on the spot. Note: The window display is the largest used by a North American retain chain.
Result:
Increased purchases made through in-store coupon redemption. Information about energy saving products and Sears and BC Hydro initiatives is being viewed by consumers visiting Sears’s appliance departments.
