To create a fun and educational user interface for the Tourist Visitor’s Centre
Solution:
Showcased informational videos. Created an interactive parks map, with a QR code for the visitor to walk away with the map on their mobile. Created a fun educational interactive puzzle for kids and adults alike.
Result:
Very successful.
700 email addresses captured from May-Oct 2012. Touch tracking shows impressive numbers such as 9,200 trail maps viewed in this period.